October 9, 2026
What does egaranti do, the startup that raised $1.1 million?
- Investment: $1.1 million
- Investors: Aloqa Ventures, Techpoint, Hedef Holding
- Founders: Kamil Kınacı, Sinan Peksoy
- Website: egaranti.com
What does egaranti do?
Founded in 2021 by Kamil Kınacı and Sinan Peksoy.
The Istanbul-based company enables brands to digitize their warranty documents.
It allows brands to manage their post-sales processes through a single platform.
By integrating into the sales points of brands and retailers, it offers consumers extended warranty and maintenance packages.
Its product called egaranti Plus enables consumers to benefit from extended warranty services for the products they purchase.
The company's current scale
It operates in Turkey and Uzbekistan.
It had raised an investment of 18 million TL in 2024.
Investment round
egaranti raised $1.1 million in funding from Aloqa Ventures and 2 other investors.
Where is egaranti heading?
- Kamil Kınacı and Sinan Peksoy
- Istanbul-based
- Operations in Turkey and Uzbekistan
- Partnerships with brands
- Kazakhstan and Azerbaijan markets
- New consumer app in Turkey
Startup Doctor's take
What stands out here is not the amount, but the reversal of direction. Up until now, the company sold to brands; with this new investment, it is preparing to serve consumers directly. In other words, it is trying to convert the audience it reached through enterprise clients into its own direct users.
This transition is not as easy as it looks. While selling to a brand only requires a contract, selling to a consumer brings customer acquisition costs, support overhead, and trust issues all at once. But the company holds something no one else has: data on which consumer bought which product and when. That data replaces a marketing budget.
The second thing to note is geography. Starting from Turkey, expanding first to Uzbekistan, then Kazakhstan and Azerbaijan. Many founders look to Europe or the US as a first step; this team chose markets with similar regulations and retail structures. A market where you don't have to rewrite the same product is the cheapest growth zone.
Look at your own business: how many end-users behind a corporate client are you touching today? Write down that number. The real growth potential of your business is often hidden in that figure.
Source: webrazzi — egaranti, focusing on warranty technologies, raised $1.1 million
Frequently asked questions
Who are the founders of egaranti?
The company was founded in 2021 by Kamil Kınacı and Sinan Peksoy.
What does egaranti do?
The Istanbul-based company enables brands to digitize their warranty documents and manage their post-sales processes through a single platform. By integrating into the sales points of brands and retailers, it offers consumers extended warranty and maintenance packages.
What is egaranti Plus?
It is the company's consumer-facing product. It allows consumers to benefit from extended warranty services for the products they purchase.
Which investors participated in egaranti's round?
The round included Aloqa Ventures, Techpoint, Hedef Holding, and 2 undisclosed angel investors. Aloqa Ventures is an Uzbekistan-based fund.
Has egaranti received investment before?
Yes. The company had raised 18 million TL in funding in 2024.
What will egaranti use the investment for?
The company announced it will use the funds to accelerate its growth in Uzbekistan, expand into the Kazakhstan and Azerbaijan markets, and launch its new consumer application in Turkey.
If you want to raise investment too
I explain what you need to know before pitching to investors in this free training.
Ready to take your startup up a level?
See the Ebook ($6)